An explainer video is a short and fun video, usually between 2 and 3 minutes. They can be longer or shorter depending on your topic or how long you feel you need to get your message across. Explainer videos are light and attractive so that they explain the topic in a way that is appealing to viewers.

Sometimes a short video is just what one needs to see before they decide to buy your product. You can find more about explainer video through https://www.myevideo.com/top-10-animated-explainer-videos/

Explainer videos can be used in many ways. Here are some examples:

1. Events or Conferences

If you plan to have a booth at an event or conference you can use videos to draw people in. If your product is too big to have properly displayed, an explainer video can help show your potential customers exactly what your product does.

2. Emails

If you really want to capture your audience's attention in an email, the best way is to use an explainer video. The video will give your potential customer the information they need in a fun and engaging way.  It is fast, so they do not take much time. They might just be the push customers need to make a purchase!

3. Social Media

Videos perform best of social media because they are shareable. Videos get more interaction than any other form of media including photos, status updates, and written stories. Social media is one of the best places to use an explainer video without having to do much work at all.